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Synopsis
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. "Formulation, Implementation, and Control of Competitive Strategy" is the softcover, text-only version of Pearce and Robinson's "Strategic Management". Pearce and Robinson present a pedagogical model for instructors who desire quantitative analysis. The financial data available here should appeal to instructors and the strong coverage of "Business Week" material provides a currency to the text.
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About the Author
John Pearce (Wayne, PA) teaches at Villanova University.
Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
"About this title" may belong to another edition of this title.
- PublisherIrwin/McGraw-Hill
- ISBN 10 0072488522
- ISBN 13 9780072488524
- BindingPaperback
- LanguageEnglish
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Formulation, Implementation, and Control of Competitive Strategy
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Paperback. Condition: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_317767137
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