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Formulation, Implementation, and Control of Competitive Strategy - Softcover

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9780072488524: Formulation, Implementation, and Control of Competitive Strategy
Softcover
ISBN 10: 0072488522 ISBN 13: 9780072488524
Publisher: Irwin/McGraw-Hill

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Synopsis

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. "Formulation, Implementation, and Control of Competitive Strategy" is the softcover, text-only version of Pearce and Robinson's "Strategic Management". Pearce and Robinson present a pedagogical model for instructors who desire quantitative analysis. The financial data available here should appeal to instructors and the strong coverage of "Business Week" material provides a currency to the text.

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About the Author

John Pearce (Wayne, PA) teaches at Villanova University.

Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.

"About this title" may belong to another edition of this title.

Publisher
Irwin/McGraw-Hill
Language
English
ISBN 10 
0072488522
ISBN 13 
9780072488524
Binding
Paperback
Rating
  • 3.82 out of 5 stars
    22 ratings by Goodreads

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Other Popular Editions of the Same Title

9780072980080: Formulation, Implementation, and Control of Competitive Strategy

Featured Edition

ISBN 10:  0072980087 ISBN 13:  9780072980080
Publisher: McGraw-Hill College, 2005
Softcover