"The Business Strategy Game" is the No. 1 selling computer simulation in the strategic management market. It is the single best exercise available for helping students understand how the functional pieces of a business fit together and for providing students with a capstone experience in decision-making. The exercise of running a simulated company in a competitive market setting helps students develop better decision-making judgment and improves their skills in evaluating market and competitive conditions and responding to changes that are occurring. "The BSG" helps students learn from working with the numbers, exploring options, and trying to unite production, marketing, finance, and human resource decisions into a coherent strategy.
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Greg Stappenbeck has worked with Art Thompson on Strat-Analyst, Strat-Tutor, and the Business Strategy Game. In addition to his studies in management and experience in programming, Greg has worked for a variety of companies as a consultant.
"About this title" may belong to another edition of this title.
Book Description Mcgraw-Hill College, 2002. Paperback. Book Condition: New. book. Bookseller Inventory # 0072820098
Book Description Mcgraw-Hill College, 2002. Paperback. Book Condition: New. Bookseller Inventory # P110072820098
Book Description Mcgraw-Hill College, 2002. Paperback. Book Condition: New. 7th. Bookseller Inventory # DADAX0072820098
Book Description Mcgraw-Hill College, 2002. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service!. Bookseller Inventory # ABE_book_new_0072820098
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800728200961.0