Image by Design: From Corporate Vision to Business Reality

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9780072926026: Image by Design:  From Corporate Vision to Business Reality

This book illuminates and clarifies the relationship between corporate image and corporate strategy. In his book the author urges businesses to recognize the fact that image is reality. It is necessary to create commercially useful corporate and brand images through identity and to design systems that drive all communications for maximum impact and cost effectiveness.

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Chajet, Clive
Published by McGraw Hill, Boston, MA (1998)
ISBN 10: 0072926023 ISBN 13: 9780072926026
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Book Description McGraw Hill, Boston, MA, 1998. Softcover. Book Condition: New. 2nd Edition. Book is New, In Excellent condition. Quantity Available: 1. ISBN: 0072926023. ISBN/EAN: 9780072926026. Inventory No: 1560769616. Bookseller Inventory # 1560769616

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Chajet, Clive
Published by McGraw Hill, Boston, MA (1998)
ISBN 10: 0072926023 ISBN 13: 9780072926026
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Book Description McGraw Hill, Boston, MA, 1998. Softcover. Book Condition: New. 2nd Edition. Book is New, In Excellent condition. Quantity Available: 1. ISBN: 0072926023. ISBN/EAN: 9780072926026. Inventory No: 1560769617. Bookseller Inventory # 1560769617

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Chajet, Clive
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Chajet, Clive
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Book Description Learning Solutions, 1997. Paperback. Book Condition: New. 2. Bookseller Inventory # DADAX0072926023

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Chajet, Clive
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Book Description McGraw-Hill Primis Custom Pub, 1997. Paperback. Book Condition: Brand New. 2nd edition. 272 pages. 9.00x6.00x0.50 inches. In Stock. Bookseller Inventory # 0072926023

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Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800729260261.0

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