Managerial Economics And Business Strategy

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9780072983890: Managerial Economics And Business Strategy

This text blends tools from intermediate microeconomics, game theory, and industrial organization. It provides balanced coverage of traditional and modern topics, and this third edition offers the diverse managerial economics marketplace a flexible and modern textbook.

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This text highlights modern economic tools for real world managerial applications and blends tools from intermediate micro, industrial organization, and game theory. It is designed to enable calculus and non-calculus alternatives to be used as required.

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