Marketing w/ PowerWeb (MCGRAW HILL/IRWIN SERIES IN MARKETING)

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9780073080154: Marketing w/ PowerWeb (MCGRAW HILL/IRWIN SERIES IN MARKETING)
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Marketing, 8e by Kerin, Hartley, Berkowitz, and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty—from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program.

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9780071116091: Marketing

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ISBN 10:  0071116095 ISBN 13:  9780071116091
Publisher: McGraw-Hill Higher Education (ISE), 2005
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9780077114121: Marketing: AND Study Guide

McGraw..., 2005
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