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Lind/Marchal/Wathen: Basic Statistics for Business and Economics 5e is a derivative of the best-selling STATISTICAL TECHNIQUES IN BUSINESS AND ECONOMICS, 12/e offering the essential topics of statistical tools and methods delivered in a student friendly, step-by-step format. The text presents concepts clearly and succinctly with a conversational writing style. All statistical concepts are illustrated with solved applied examples immediately upon introduction. Modern computing tools and applications are introduced, though the text maintains a focus on presenting statistics content as opposed to technology or programming methods, and the fifth edition continues as a ‘students’ text with increased emphasis on interpretation of data and results.
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Douglas A. Lind is now an adjunct professor at Coastal Carolina University. He earned his Ph.D. and an MBA from The University of Toledo and a Bachelor of Science in Business from Bowling Green State University. Dr. Lind is the co-author with the late Robert D. Mason and William G. Marchal of Statistical Techniques in Business and Economics and Basic Statistics for Business and Economics published by Irwin/McGraw-Hill and Statistics: An Introduction published by Duxbury. In addition he has written Study Guides to be used with these texts. Dr. Lind has more than 25 years of college teaching experience. This includes teaching statistics at the introductory, intermediate, and advanced undergraduate level, as well as graduate courses in statistics and research methods. He is a past recipient of the Tony DeJute Outstanding Teacher award. This award is given annually by the College of Business to the outstanding teacher in the College. He is active in both consulting and community service in Northwest Ohio. He has consulted with such national firms as Ford Motor Company, Key Bank, National City Bank, and the former Sheller Globe. Regional consulting includes work with The Toledo Hospital, St. Vincent Mercy Medical Center, and the Toledo Community Oncology Program. He has served the community of Perrysburg, Ohio as a member of volunteer committees for the city and the school system. This includes his most avid avocation, coaching high school baseball, having served as a volunteer coach for more than 12 years. His professional memberships include The American Statistical Association, Decision Sciences, and The Textbook Author's Association.
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