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Communication Works - Softcover

 
9780073297026: Communication Works
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Written for the introductory communication course, Communication Works presents communication principles, interpersonal communication, and public speaking in an engaging and highly interactive manner. Its use of questions in the narrative, margins, boxes, and captions support instructors who prefer to lead a discussion-oriented course. Recognizing the challenges that our world presents for the communication students of the 21st century, the new edition includes enhanced coverage of ethical, cultural, and technological issues, while maintaining its focus on skill-building.

The ninth edition has been updated and streamlined to enhance the text's friendly language to promote ease of usability and help students focus on the most relevant aspects of communication. A revised service-learning component and new part-ending case studies have been added to help students assess and apply their knowledge.

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About the Author:
Teri Kwal Gamble and Michael W. Gamble both earned PhDs in communication from New York University. They are full professors of communication and award-winning teachers, with Teri at the College of New Rochelle and Michael at the New York Institute of Technology in Manhattan. As co-founders of Interact Training Systems, a communication consulting fi rm, they have conducted seminars, workshops, and short courses for numerous business and professional organizations across the United States. The Gambles are co-authors of several textbooks and training systems, including Public Speaking in the Age of Diversity; Interpersonal Communication in Theory, Practice and Context; and Literature Alive! Their trade books include Sales Scripts That Sell, Phone Power, and The Answer Book. Teri and Michael live in New Jersey and spend much of their time exploring how and why communication works. Their personal favorite communicators are their children—their son, Matthew Jon, who has his doctorate in biochemistry and is now a scientist, and their daughter, Lindsay Michele, who received her MBA in marketing, ran the New York City Marathon, teaches this course, and works in real estate.

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  • PublisherMcGraw-Hill
  • Publication date2006
  • ISBN 10 007329702X
  • ISBN 13 9780073297026
  • BindingPaperback
  • Number of pages529
  • Rating

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