Basic Marketing

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9780073529806: Basic Marketing

This book offers a thorough integration of the latest marketing themes, topics and examples blended with the traditional strengths of communication and a focus on management decision-making in marketing.

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Perreault, William D.; Cannon, Joseph P., Ph.D.; McCarthy, E. Jerome
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Perreault, William D.; Cannon, Joseph P., Ph.D.; McCarthy, E. Jerome
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Perreault, William D.; Cannon, Joseph P., Ph.D.; McCarthy, E. Jerome
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Perreault, William D.; Cannon, Joseph P., Ph.D.; McCarthy, E. Jerome
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Book Description McGraw-Hill, 2007. Book Condition: Brand New. International Edition. Softcover. This is a Brand New Textbook Wrapped MINT in the plastic. Ship from Multiple Locations, including Malaysia, Singapore, and Thailand. Shipping should take from 3-4 business days within US, Canada, UK, and other EU countries, 2-3 business days within Australia, Japan, and Singapore; for faster processing time, please choose to ship with Expedite. Thank you for looking![7471MG BASIC MARKETING]. Bookseller Inventory # 007352980x00041

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Perreault, William D.; Cannon, Joseph P., Ph.D.; McCarthy, E. Jerome
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