Hot Marketing, Cool Profits

0 avg rating
( 0 ratings by Goodreads )
 
9780074711590: Hot Marketing, Cool Profits

A paperback original

Small business owners and marketing managers must generally formulate competitive marketing while being saddled with farless- than-competitive budgets. In Hot Marketing, Cool Profits, 200 proven marketing ideas help to narrow the perception gap between the haves and have-nots. Twelve sections cover key areas relevant to small business marketers, from outlining a forceful marketing strategy to attracting free publicity, increasing marketing creativity, and more.

"synopsis" may belong to another edition of this title.

About the Author:

Roger Brooksbank, Ph.D. is an associate professor of marketing at Waikato University and internationally known author, consultant, and speaker.

Review:

"We live in the Age of the Idea. Not only is this book full of genuinely great ideas but it also shows you how to transform them into results...and cash!" - Saatchi and Saatchi CEO Kevin Roberts

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Brooksbank, Roger
Published by McGraw-Hill Book Company Austr (2002)
ISBN 10: 0074711598 ISBN 13: 9780074711590
New Paperback Quantity Available: 2
Seller
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description McGraw-Hill Book Company Austr, 2002. Paperback. Book Condition: New. Bookseller Inventory # P110074711598

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 39.28
Convert Currency

Add to Basket

Shipping: US$ 2.99
Within U.S.A.
Destination, Rates & Speeds

2.

Roger Brooksbank
Published by McGraw-Hill Book Company Australia (2002)
ISBN 10: 0074711598 ISBN 13: 9780074711590
New Paperback Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description McGraw-Hill Book Company Australia, 2002. Paperback. Book Condition: New. AUSTRLN. Bookseller Inventory # DADAX0074711598

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 53.51
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

3.

Roger Brooksbank
ISBN 10: 0074711598 ISBN 13: 9780074711590
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800747115901.0

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 139.39
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds