This work elaborates on strategies used by retailers to outperform their competition. This work offers methods for customer segmentation based on needs, development of a competitive advantage in value proposition, and insights into better execution in managing people, technology and costs.
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Book Description McGraw-Hill, Toronto, Ont., 1999. Hard Cover. Book Condition: New. Dust Jacket Condition: New. Bookseller Inventory # W37W24
Book Description Mcgraw-Hill, 2000. Hardcover. Book Condition: New. 1. Bookseller Inventory # DADAX0075609967
Book Description Mcgraw-Hill, 2000. Hardcover. Book Condition: New. Bookseller Inventory # P110075609967