Handbook of Public Relations and Communications

 
9780077074913: Handbook of Public Relations and Communications

In this new revision Philip Lesly has drawn together a panel of specialists to compile this worldwide industry guide. The topics covered include: how to work with governments, community and minority groups, financial and industrial media, employees and labour unions, dealers and consumers; how specific organizations can best utilize public relations; international PR; effective communications techniques; and legal considerations.

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Lesly, Philip
Published by McGraw-Hill Publishing Co. (1991)
ISBN 10: 0077074912 ISBN 13: 9780077074913
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Book Description McGraw-Hill Publishing Co., 1991. Book Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. , 1700grams, ISBN:0077074912. Bookseller Inventory # 6436236

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Lesly, Philip
Published by McGraw-Hill Publishing Co. (1991)
ISBN 10: 0077074912 ISBN 13: 9780077074913
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Book Description McGraw-Hill Publishing Co., 1991. Book Condition: Fair. This book has hardback covers. Ex-library, With usual stamps and markings, In fair condition, suitable as a study copy. Bookseller Inventory # 3181937

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