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"Business Research Methods, Second Edition" presents a balanced and comprehensive account of business research that is engaging, rigorous and up-to-date. The text explores all the topics involved in the research process, both theoretical and practical, in an accessible manner. This edition also boasts a number of new features and examples to thoroughly explain and illustrate the concepts, processes and practices of good business research.
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Boris Blumberg is Assistant Professor in the Department of Organization and Strategy at the University of Maastricht.
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Book Description McGraw-Hill Higher Education, 2008. Condition: New. book. Seller Inventory # M007711745X