Connect 1-Semester Access Card for Contemporary Advertising

 
9780077508173: Connect 1-Semester Access Card for Contemporary Advertising
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"NEW Connect Marketing" McGraw-Hill reinvents the textbook learning experience for the modern student with "Connect Marketing. Connect" s seamless partnership with the text s content allows instructors and students to go beyond the print world, and into the digital realm with complete confidence. "Connect"provides all of the "Connect Marketing" features in addition to: A media rich eBook that allows you to share your notes with students. Students can insert and review their own notes, highlight the text, search for specific information, interact with media resources.(Please note that in order for a student to use "Connect," the instructor will need to provide a "Connect" website to register the code. If the instructor is not using "Connect" in their class, the student will not be able to use "Connect.")"

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Arens, William; Arens, Christian; Weigold, Michael
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