Connect Master 2-Semester Access Card for Principles of Economics

Carlos Asarta

ISBN 10: 0077633814 ISBN 13: 9780077633813

Publisher: McGraw-Hill Education, 2015

Synopsis

Connect Master: Economics provides a revolutionary, digital-first approach for the principles of economics course that is ideal for a variety of course formats--traditional, online, flipped, or hybrid. 

Authors Carlos Asarta and Roger Butters offer the same core content covered in mainstream textbooks, but in a way that breaks free from the constraints of a traditional textbook's structure and format--empowering instructors to take advantage of new approaches in teaching methodology to revitalize their course and improve student engagement and outcomes. 

 Instead of lengthy, narrative-driven chapters, content in Connect Master is organized into over 250 topics, each anchored by an engaging 2-4 minute professionally-produced video and supported by a host of dynamic learning resources such as interactive graphs, worked examples, helpful hints, and robust assessment content. Topics are delivered to students through the most advanced adaptive learning technology on the market, using continual assessment and artificial intelligence to personalize the experience for each individual student.

The result is an immersive experience that is flexible, innovative, and aligned to how today's students learn and obtain information. 

About this title

About the Author

Dr. Carlos Asarta is the Director of the Center for Economic Education and Entrepreneurship (CEEE) and Associate Professor in the Department of Economics at the University of Delaware. He holds Masters and Ph.D. degrees in economics from the University of Nebraska-Lincoln. His scholarly work focuses on the areas of economic education, assessment and economic/financial literacy. His research has been published in academic journals such as the Journal of Economic Education and the Decision Sciences Journal of Innovative Education. Dr. Asarta is the recipient of several teaching, service and research awards including the 2013 Association of Students of the University of Nebraska Outstanding Educator of the Year Award, the 2012 Rising Star Award from the Council for Economic Education and the 2011 Phillip Saunders Best Research Paper Award from the National Association of Economic Educators.

Dr. Asarta narrated many of the English-language videos and all of the Spanish-language videos. He is lead author for the microeconomics content of Asarta/Butters.

Dr. Roger B. Butters is a dynamic leader, lecturer and advocate for economic education who teaches in both the public and private sectors. The developer of online competitions and assessment websites that are used by thousands or students, educators, and researchers each year, Dr. Butters has extensive experience in applying technology to the classroom, and online education. Roger has taught seminars on economics and international finance at universities in the United States, Europe, and China. His primary research interests are in the fields of economic education and regional economics. A recipient of the “Rising Star Award,” in 2009, and the “Philip Saunders Best Research Paper Award,” in 2011, he was recently given the honorary title of “Admiral in the Navy of the State of Nebraska” for his work promoting economic literacy. A former equities trader with Fidelity Investments, Dr. Butters holds a Master of Managerial Economics from the Marriot School of Management and a M.S. and a Ph.D. in Economics from the University of California – Davis. A Professor with the Foundation for Teaching Economics, and past president of the Nebraska Council on Economic Education, Roger is currently an Associate Professor of Economics at Hillsdale College.

Dr. Butters narrated over half of the English-language videos and is lead author for the macroeconomics content of Asarta/Butters.

Edition details

• Publisher: McGraw-Hill Education
• Publication date: 2015
• ISBN 10: 0077633814
• ISBN 13: 9780077633813
• Binding: Printed Access Code
• Language: English