Provides the skills to turn your creative vision into a marketing strategy and find the technology to support it using the Internet. Softcover.
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Total Management Strategies for Web-based Projects.
Written by Donald Emerick and Kim Round with Susan Joyce
Get the expert's view on marketing and communications for the Web. Learn insiders' tips for developing and implementing a business plan that works in the online community, then follow through by learning how to build a great project team and manage clients, workers, and technology to achieve your goals.
With this interactive workbook, you'll be creating your own real outline as you work through the case studies, exercises, and labs that underscore the reading in each section. By the time you're through, you will have a complete work plan to refer to as you manage your next project.
Exploring Web Marketing and Project Management gives you the skills to:
Exploring Web Marketing and Project Management is great for hands-on classroom use, self-paced study toward certification, or just as a practical guide for anyone who wants to do business on the Worldwide Web.
About the Foundations of Web Site Architecture Series
Endorsed by WOW, The World Organization of Webmasters, these fully interactive workbooks-and their companion websites at www.phptr.com/phptrinteractive.com-give you the core skills you need to manage content, business, and technology on the Worldwide Web. They are building blocks in Prentice Hall's comprehensive curriculum for professional Webmaster certification.
The World Organization of Webmasters is a professional organization with thousands of members and affiliates worldwide. Started as a non-profit organization, WOW was created to enhance the role and position of those individuals who create, manage, maintain, and market websites. This support is provided through membership in WOW. For more information on becoming a member, please visit, www.world-webmaster.orgAbout the Author:
Donald Emerick is an instructor at Merrimack College in Massachusetts and a member of WOW.
Kimberlee Round is also a Merrimack instructor and a manager at Surf's Up Web Development.
Susan Joyce is the president of www.job-hunt.org
"About this title" may belong to another edition of this title.
Book Description Prentice Hall PTR. PAPERBACK. Book Condition: New. 0130163961 Your book ships within 24 hours of ordering. Bookseller Inventory # SKU0024196
Book Description Prentice Hall PTR, 2000. Paperback. Book Condition: New. Bookseller Inventory # DADAX0130163961
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801301639671.0