Type Companion for the Digital Artist (Against the Clock Companion Series)

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9780130409935: Type Companion for the Digital Artist (Against the Clock Companion Series)

The Typography Companion for the Digital Artist is an in-depth study of type and typography, and is a superb complement to any application-specific book that includes the use of typographic elements. Whether you're learning a page layout program, a drawing program, a video editing tool, or an imaging program, this book will have you using fonts and type more effectively and attractively then ever before. From the history of modern typefaces, through the attributes of type, categories of font families, and critical design choices, the Typography Companion for the Digital Artist will help you improve how documents look, their readability and balance of type elements, and offer insight into subtle usage issues often overlooked by the digital artist.

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From the Back Cover:

The Against The Clock Companion Series offers insight into fundamental artistic issues, such as:

  • basic rules of good design
  • proper and effective use of color
  • history and application of typography
  • typography's role in the design process
  • principles underlying proven and compelling Web site design

The Against the Clock Companion Series contains richly illustrated, real-world commercial and institutional examples and provides the reasoning behind the creative strategies, production methodologies, and distribution models. It addresses disciplines most critical to computer arts such as design, color, typography, and web page design.

About the Author:

Ellenn Behoriam is the President and founder of Against The Clock, which has its roots in on-site training in many of the nation's leading publishing, design, prepress and printing companies. Today, Ellenn and her staff, along with dozens of professional writers, educators, illustrators, and artists collaborate via a worldwide network to develop, illustrate, test, and publish courses for the Prentice Hall Against The Clock library. The group is dedicated to delivering the most helpful and well thought out series available for the graphic arts industry.

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Against The Clock, ELLENN
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