ˇArriba! Comunicación y cultura with CD-ROM, Third Edition

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9780130854155: ˇArriba! Comunicación y cultura with CD-ROM, Third Edition

This book exemplifies learning the Spanish language within its cultural context—an approach that incorporates the products, perspectives, and practices important to understanding the Hispanic culture, while including the vocabulary and structures that are required to communicate within it. It contains fifteen lecciones, topically organized and designed to encourage communication and offer insight into the language and culture of over 300 million people. Chapter topics include Spanish names and nicknames; universities in Spanish speaking countries; shopping; reading advertisements; making travel arrangements; expressing wishes and daily routines; persuading others; exchanging money at the bank; and the media. For individuals interested in learning the culture behind the vocabulary and grammar of the Spanish language.

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From the Publisher:

¡Arriba!, Second Edition, is a complete and versatile first-year Spanish program designed to offer a balanced approach to language and culture. Rich in pedagogy and supported by carefully integrated supplementary materials, the program is the result of years of development and class testing. ¡Arriba! contains fourteen lecciones, topically organized and designed to encourage communication and to offer insight into the language and culture of over 300 million people. ¡Arriba! is unabashedly eclectic in its pedagogical approach. Its highly flexible format and superior ancillary package offer each instructor a range of choices to suit individual curricula, student interests, and methodological preferences.

About the Author:

¡Arriba!: Comunicación y cultura, Third Edition and Brief Edition

About the Authors

EDUARDO ZAYAS-BAZáN is a native of Camagüey, Cuba. He has a M.S. in foreign languages from Kansas State Teachers College, Emporia, Kansas, and a Doctor en Derecho degree from Universidad Nacional José Martí, Havana, Cuba.

Dr. Zayas-Bazán has authored, edited or translated seventeen books. He co-authored ¡Arriba! Comunicación y cultura, a beginning college textbook published in 1993 by Prentice-Hall; the second edition was released in 1996. His last book, Conexiones, published in 1999, is a popular intermediate college textbook that is also being used in high school AP classes. He was also editorial advisor for Harcourt, Brace, Jovanovich's new first and second level high school Spanish series, and is a co-author of Nuestro mundo, the third level text published in 1991.

Dr. Zayas-Bazán is a Professor Emeritus at East Tennessee State University. From 1973 to 1993 he was chair of the Department of Foreign Languages at ETSU. In 1978 he received East Tennessee State University's Distinguished Faculty Award; in 1984 Sigma Delta Pi's Martel Award; and in 1989 the Tennessee Foreign Language Teachers Association's Jacqueline Elliott Award. In 1980 Dr. Zayas-Bazán was elected president of TFLTA and in 1985 he was chosen president of the American Association of Teachers of Spanish and Portuguese. From 1990 to 1993 he was president of the National Association of Cuban-American Educators (NACAE). In 1994 he was elected Chairman of the Board of NACAE, a position he still holds.

SUSAN M. BACON earned her Ph.D. in Foreign Language Education and Spanish Linguistics from The Ohio State University. She is currently Professor of Spanish at the University of Cincinnati. She has published extensively in the area of foreign language acquisition and methodology, particularly in the use of authentic listening and reading text. In 1994, she was honored by the American Council on the Teaching of Foreign Languages and the Modern Language Journal with the Paul Pimsleur Award for Research in Foreign Language Education. In 1997-98 she was named Fulbright-Robles Scholar to Mexico where she conducted research on SL acquisition in study abroad. In addition to ¡Arriba!, she has co-authored Conexiones (1999) and Leyendas del mundo hispano (2000).

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