Business Communication: Discovering Strategy Developing Skills - Hardcover

Sherron Bienvenu

 
9780130913135: Business Communication: Discovering Strategy Developing Skills

Synopsis

A twenty-first century view of business and a process approach are encompassed, showing readers the process of communicating as people in today's business world communicate and identifying tips for maximizing communication in an information-saturated world. Interesting layout, design and readability provide readers with focused, concise, and directly applicable examples, assignments and application activities as well as a lively, conversational writing style. Communication in a global workplace is emphasized, helping readers approach communication with multi-cultural audiences as a fundamental skill. Visual communication skills are illustrated, teaching readers to use visuals such as PowerPoint in oral presentations. A valuable reference for corporate training.

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From the Back Cover

A twenty-first century view of business and a process approach are encompassed, showing readers the process of communicating as people in today's business world communicate and identifying tips for maximizing communication in an information-saturated world. Interesting layout, design and readability provide readers with focused, concise, and directly applicable examples, assignments and application activities as well as a lively, conversational writing style. Communication in a global workplace is emphasized, helping readers approach communication with multi-cultural audiences as a fundamental skill. Visual communication skills are illustrated, teaching readers to use visuals such as PowerPoint in oral presentations. A valuable reference for corporate training.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780130672445: Business Communication, Discovering Strategy, Developing Skills, Review Copy, Includes CD-ROM, Not f

Featured Edition

ISBN 10:  0130672440 ISBN 13:  9780130672445
Publisher: Prentice Hall, 2002
Hardcover