Easy to start-up and use—even for learners with no computer experience—this multi-business unit computer simulation provides players with real-world experience in managing strategic choices and in engaging in negotiations. The simulation involves the takeover and continuing operation of a multi-divisional, multinational corporation. In playing the simulation, players acting as management teams make a variety of decisions that will have an impact on the future of their company, e.g.: the type and size of strategic business units (SBUs); the quality of product/service that will be delivered to the marketplace; the prices for all products in the portfolio; and the size of the sales force. For individuals who need to employ efficient market strategy and decision-making in a variety of industries.
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Book Description Prentice Hall. LOOSE LEAF. Book Condition: New. 0131001434 4th Edition ** BRAND NEW in shrink wrap ** Quick! Shipping w/tracking number **. Bookseller Inventory # SKU1004010
Book Description Prentice Hall, 2002. Loose Leaf. Book Condition: New. 4. Bookseller Inventory # DADAX0131001434
Book Description Loose Leaf. Book Condition: 11. Still wrapped, some self wear .HN-4. Bookseller Inventory # BC-WHRF-49GA
Book Description Prentice Hall, 2002. Loose Leaf. Book Condition: New. Bookseller Inventory # P110131001434
Book Description Prentice Hall, 2002. Loseblattsammlung. Book Condition: Neu. 112 Seiten neu, noch in Schutzfolie, Versand spätestens am nächsten Werktag 232362 Sprache: Englisch Gewicht in Gramm: 227. Bookseller Inventory # 134071