Strategy and the Business Landscape (2nd Edition)

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9780131430358: Strategy and the Business Landscape (2nd Edition)

  • Audience:  MBA and Executive MBA strategy courses
  • Approach:  Pankaj Ghemawat, in collaboration with Bruno Cassiman, David Collis and Jan Rivkin, has prepared the second edition of an introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is meant to be rigorous in its research base, pragmatic in its focus, and concise.  The second edition includes new, full-length chapters on competitive dynamics (with Bruno Cassiman) and on corporate strategy (with Jan Rivkin).
  • Competitors:  de Kluyver (PH)
  • "synopsis" may belong to another edition of this title.

    From the Back Cover:

    KEY BENEFIT: Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.
    KEY TOPICS: Origins of strategy, mapping the business landscape, creating competitive advantage, anticipating competitive dynamics, sustaining superior performance, and choosing a corporate scope.
    MARKET: This text is designed to help managers and business professionals master a body of analytical tools and develop an integrative point of view when making strategic choices.

    About the Author:

    Pankaj Ghemawat is the Jaime and Josefina Chua Tiampo Professor of Business Administration at Harvard University's Graduate School of Business Administration and Head of the Strategy Unit. He received his Ph.D. in Business Economics from Harvard University, he worked as a consultant with McKinsey & Company in London during 1982 and 1983, and has taught at the Harvard Business School since then. In 1991, he was appointed the youngest full professor in the Business School's history. One strand of his research and teaching focuses on the dynamics of globalization and generic strategies for international firms. Another strand of his work is concerned with foundational issues in business strategy, particularly work on the topics of competitive dynamics, business scope, and complexity.

     

    Professor Ghemawat's publications include Commitment (Free Press, 1991), Games Businesses Play (MIT Press, 1997), and Strategy and the Business Landscape (Addison Wesley Longman, 1999), as well as several dozen articles and case studies. He serves on the editorial boards of Management Science, Journal of International Business Studies, the Journal of Economics and Management Strategy, LongRange Planning, the Strategic Management Journal, and Strategic Organization.

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