Travel and Tourism: An Industry Primer

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9780131701298: Travel and Tourism: An Industry Primer
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Written by a former chief economist at Trans World Airlines and now an adjunct professor at New York University with contributions from academic and professional experts in their fields, this book will lead readers through the economic fundamentals of each sector, examine travel and tourism’s domestic and global impact and provide some of the basic tools necessary for decision-making in the industry.  Learning Objectives; End of chapter summaries; Margin glossaries; Website listings; Interviews with industry leaders; Focus on Technology inserts; Over 200 photographs and illustrations; A look into the future.  A comprehensive experience for readers looking to make careers in travel and tourism as well as industry professionals already there!

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From the Back Cover:

TRAVEL AND TOURISM:    An Industry Primer

 

Paul S. Biederman

with      Jun Lai

            Jukka M. Laitamaki

            Hannah R. Messerli

            Peter D. Nyheim

            Stanley C. Plog

 

 

A comprehensive educational experience for students looking to make careers in travel and tourism as well as industry professionals already there, this book is organized to serve undergraduate and graduate programs and non-academic readers alike.  Written by a former chief economist at Trans World Airlines and now an adjunct professor at New York University with contributions from academic and professional experts in their fields, this book will lead readers through the economic fundamentals of each sector, examine travel and tourism’s domestic and global impact and provide some of the basic tools necessary for decision-making in the industry. 

 

The contents include:

 

            Learning Objectives

            End of chapter summaries

            Margin glossaries

            Discussion questions

            Website listings

            Interviews with industry leaders

            Focus on Technology inserts

            Over 200 photographs and illustrations

            A look into the future

 

 

“Dr. Biederman and his contributing authors have written the ideal text combining explanations on how the various sectors work separately and together, their performance and prospects, current statistics, case studies, online resources and industry interviews.”

 

                                    Dr. Lalia Rach, Associate Dean and HVS International Chair,

                                    Preston Robert Tisch Center for Hospitality, Tourism and Sports

                                    Management,  New York University

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