Items related to Strategic Marketing for Non-Profit Organizations
For graduate courses in Nonprofit Marketing and Management.
Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.
Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.
"synopsis" may belong to another edition of this title.
From the Back Cover:
Reflecting the most recent, relevant information in the field, this best-selling book offers readers a practical foundation for marketing in nonprofit organizations.
Its coverage encompasses the entire marketing process, providing valuable insights on strategic evaluations, positioning, market targeting, and more.
For managers and future managers of nonprofit organizations, for-profit organizations, and government agencies.
Its coverage encompasses the entire marketing process, providing valuable insights on strategic evaluations, positioning, market targeting, and more.
For managers and future managers of nonprofit organizations, for-profit organizations, and government agencies.
"About this title" may belong to another edition of this title.
- PublisherPearson
- Publication date2007
- ISBN 10 013175372X
- ISBN 13 9780131753723
- BindingPaperback
- Number of pages504
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Strategic Marketing for Non-Profit Organizations (7th Edition)
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ISBN 10: 013175372X
ISBN 13: 9780131753723
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