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This best-selling book captures the dynamics of business communication as no other on the market does. It presents the subject in a fascinating way, powerfully stimulating and motivating readers; this book gives the foundation for excellent, effective, and practical business communication. By offering “On the Job” simulations that feature actual companies, readers apply business communication concepts to real situations and sharpen their problem-solving skills. Incorporating a three-step approach to writing (planning, writing, and completing business messages), Excellence in Business Communication covers letters, memos, e-mail and other brief messages, reports and oral presentations, and employment messages (including resumes and application letters). With its helpful appendices and a “Handbook of Grammar, Mechanics, and Usage,” this a must-have desk reference for anyone responsible for writing business letters, e-mail, memos, and reports.
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The goal is to successfully demonstrate how business communication works in the world, helping readers understand the concepts behind effective communication while they develop and refine their own skills. Presents the dynamics of business communication with a lively, conversational writing style that takes readers inside leading companies to (1) learn the basic principles of business communication, (2) understand important communication issues, and (3) profit from up-to-date discussions of the latest developments. Anyone needing professional communication skills.About the Author:
Courtland L. Bovee is co-author of Random House's bestselling Business Communication Today. He also wrote Business Writing Workshop (Roxbury) and Contemporary Advertising (Irwin). A lecturer and communications consultant to business and industry, he is also a member of the faculty in the business
department at Grossmont College, El Cajon, California.
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Book Description Prentice Hall, 2006. Paperback. Condition: New. 7th. Seller Inventory # DADAX0131870769
Book Description Prentice Hall, 2006. Paperback. Condition: New. Never used!. Seller Inventory # P110131870769
Book Description Softcover. Condition: New. Brand New INTERNATIONAL EDITION, 4-6 days shipping! Same contents as the US edition with 3-5 days shipping. CD/DVD or access codes may not be included. Seller Inventory # 9780131870765
Book Description Prentice Hall. PAPERBACK. Condition: New. 0131870769 New Condition. Seller Inventory # NEW7.3085144
Book Description Prentice Hall. Soft cover. Condition: New. Seller Inventory # 405
Book Description Prentice Hall, 2006. Condition: New. book. Seller Inventory # M0131870769
Book Description Prentice Hall, 2006. Condition: New. book. Seller Inventory # MB0090SX654