Production for Graphic Designers (4th Edition)

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9780131940499: Production for Graphic Designers (4th Edition)

KEY BENEFIT: Production for Graphic Designers gives clear and concisely written advice on preparing artwork for printers, examines the creative potential of typography in a digital environment, and provides comprehensive coverage of working with illustrations, layout and proofing in both computerized and conventional workflows. KEY TOPICS: This book covers the most up-to-date technological advances in graphics and print production, fully explaining all the standard prepress and printing processes, including detailed coverage of the latest digital direct-to-plate offset and small-run on-demand color printing. MARKET: Graphic designers and print professionals.

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From the Publisher:

The popular and comprehensive graphic designers bible--completely revised and up-to-date with emerging technologies and trends.

From the Back Cover:

Computer technology has revolutionized the work of graphic designers, printers, and print production professionals. To keep up with these far-reaching changes, Alan Pipes's Production for Graphic Designers enters the digital age. This revised third edition covers the most up-to-date technological advances in graphics and print production, fully explaining all the standard prepress and printing processes, including coverage of the latest digital direct-to-plate offset and on-demand color printing. It also provides an authoritative guide to web production, showing the exciting opportunities that going online offers designers.

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Pipes, Alan
Published by Prentice Hall (2005)
ISBN 10: 013194049X ISBN 13: 9780131940499
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