Strategic Analysis and Action (7th Edition)

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9780132061421: Strategic Analysis and Action (7th Edition)

This book aims to develop the basic general management skills required to understand a business, sense the opportunities and problems that it faces, deal effectively wth strategic decisions, and set in place the people and operations to implement those decisions. The authors have focused on analytic concepts that contribute to a practical understanding of specific strategic issues; these concepts are linked into a comprehensive framework that helps students learn to set priorities for both analysis and action.

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Mary M. Crossan, Joseph N. Fry, J. Peter Killing, Michael J. Rouse
Published by Prentice Hall (2009)
ISBN 10: 0132061422 ISBN 13: 9780132061421
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Book Description Prentice Hall, 2009. Paperback. Book Condition: New. 7. Bookseller Inventory # DADAX0132061422

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Crossan, Mary M., Fry, Joseph N., Killin
Published by Prentice Hall (2009)
ISBN 10: 0132061422 ISBN 13: 9780132061421
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Book Description Prentice Hall, 2009. Paperback. Book Condition: New. Bookseller Inventory # P110132061422

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