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Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.
Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.
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Book Description Hardcover. Condition: New. Seller Inventory # Abebooks95247
Book Description Condition: New. Buy with confidence! Book is in new, never-used condition. Seller Inventory # bk0132102927xvz189zvxnew
Book Description Condition: New. New! This book is in the same immaculate condition as when it was published. Seller Inventory # 353-0132102927-new