Selling Today (12th Edition)

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9780132109864: Selling Today (12th Edition)

Extensive, real-world applications, carefully integrated with current personal selling concepts.

 

Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process.

 

As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople.

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Manning, Gerald L.; Ahearne, Michael; Reece, Barry L.
Published by Prentice Hall (2011)
ISBN 10: 0132109867 ISBN 13: 9780132109864
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Book Description Prentice Hall, 2011. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Extensive, real-world applications, carefully integrated with current personal selling concepts. Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of "learn by doing" materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople. Bookseller Inventory # ABE_book_new_0132109867

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Manning, Gerald L.; Ahearne, Michael; Reece, Barry L.
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Manning, Gerald L.; Ahearne, Michael; Reece, Barry L.
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Manning, Gerald L.; Ahearne, Michael; Reece, Barry L.
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Manning, Gerald L.; Ahearne, Michael; Reece, Barry L.
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