Essentials of Strategic Management: International Edition

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9780132478816: Essentials of Strategic Management: International Edition
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INTERNATIONAL EDITION.. PAPERBACK. TERRITORIAL RESTRICTIONS ON COVER. SAME CONTENTS.

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Essentials of Strategic Managementoffers a concise explanation of the most important concepts and techniques in strategic management. Further, the brevity of this text makes it suitable for use in corporate and executive training programs.

Basic Concepts of Strategic Management; Corporate Governance, Ethics, and Social Responsibility; Environmental Scanning and Industry Analysis; Internal Scanning: Organizational Analysis; Strategy Formulation: Situation Analysis and Business Strategy; Strategy Formulation: Corporate Strategy; Strategy Formulation: Functional Strategy and Strategic Choice; Strategy Implementation: Organizing for Action; Strategy Implementation: Staffing and Leading; Evaluation and Control; Suggestions for Case Analysis

For professionals in fields of strategic planning and competitive strategy.

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Other Popular Editions of the Same Title

9781292020907: Essentials of Strategic Management: Pearson New International Edition

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ISBN 10:  1292020903 ISBN 13:  9781292020907
Publisher: Pearson Education Limited
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9789332550094: Essential of Strategic Management

Pearso..., 2015
Softcover

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