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Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.
Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.
Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.
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Book Description Paperback. Book Condition: New. Softcover Book, New Condition, Fast Shipping. Ready in Stock. 14th Edition. [Please Read Carefully Before Buying], This Is An International Edition. Printed In Black and White. A South Asian Perspective Without Access Card Package, Book Cover And ISBN No May Be Different From US Edition. Restricted Sales Disclaimer Wordings Not For Sales In USA And Canada May Be Printed On The Cover Of The Book. Standard Shipping 7-14 Business Days. Expedited Shiping 4-8 Business Days. ***WE DO NOT ENTERTAIN BULK ORDERS.*** The Books May Be Ship From Overseas For Inventory Purpose. Bookseller Inventory # 421693
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Book Description Prentice Hall, 2011. Hardcover. Book Condition: New. Bookseller Inventory # DADAX0132606224
Book Description Prentice Hall, 2011. Hardcover. Book Condition: New. book. Bookseller Inventory # 0132606224