Items related to Tourism: The Business of Travel
Written in a conversational style, this book views the industry from a business perspective—examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behavior, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students. This edition includes new chapters on technological innovations and sustainability issues and offers a view of today's tourism industry that is as interesting and multi-faceted as the field itself.
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This new book provides an accurate overview of todayÕs tourism industry thatÕs as interesting and multi-faceted as the field itself. Written in a conversational style thatÕs fun to read, it takes a balanced, business-oriented look at each component of the industry—including the role of the travel agent and the importance of transportation modes, accommodations, destinations, attractions and food and beverage operations.
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- PublisherPearson College Div
- Publication date1998
- ISBN 10 0132710323
- ISBN 13 9780132710329
- BindingPaperback
- Edition number1
- Number of pages347
- Rating
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Tourism: The Business of Travel
Published by
Prentice Hall
(1999)
ISBN 10: 0132710323
ISBN 13: 9780132710329
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9780132710329. Seller Inventory # 9717078
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Tourism: The Business of Travel
Published by
Pearson College Div
(1998)
ISBN 10: 0132710323
ISBN 13: 9780132710329
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Softcover
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Book Description Condition: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book. Seller Inventory # 2-0132710323-G
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Tourism: The Business of Travel
Published by
Pearson College Div
(1999)
ISBN 10: 0132710323
ISBN 13: 9780132710329
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Softcover
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Book Description Softcover. Condition: Bon. Ancien livre de bibliothèque. Légères traces d'usure sur la couverture. Salissures sur la tranche. Couverture différente. Edition 1999. Editeur différent. Ammareal reverse jusqu'à 15% du prix net de ce livre à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Slight signs of wear on the cover. Soiling on the side. Different cover. Edition 1999. Different publisher. Ammareal gives back up to 15% of this book's net price to charity organizations. Seller Inventory # C-893-492
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Book Description Paperback. Condition: GOOD. 1998-08-12. Pearson. Paperback. GOOD previous owner's name. Seller Inventory # 2041915
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