Kao presents the essential skills, attitudes and concepts; perspectives needed to bring ideas into fruition as ongoing enterprises. This volume focuses specifically on the entrepreneur, using case studies based on such figures as Peter Ueberroth, Ted Turner, Akira Kimishima, Charles Leighton, and others. In examining the personality and role of accomplished entrepreneurs, it covers the essential tasks involved with breathing life into an enterprise and also examines entrepreneurship as a career. Kao imparts a fascination with those people whose zeal and passion make the difference between business success and failure. The Entrepreneur, part two of a three part series, is the offspring of Entrepreneurship Creativity and Organization: Text, Cases, and Readings. It presents a perspective which experience has found to be essential for both entrepreneurs and entrepreneurial managers. For the past six years, Kao has taught this material, which is based on extensive field research in an acclaimed second-year elective course in the Harvard Business School MBA program. Managing Creativity, the first book in this series, addresses the process by which creative ideas are generated by individuals and organizations. The third book, The Entrepreneurial Organization, examines the process by which enterprises evolve from birth through maturity, and the dilemmas they must address in successfully making such transitions.
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Book Description Prentice Hall College Div. Paperback. Book Condition: Very Good. Book has appearance of only minimal use. All pages are undamaged with no significant creases or tears. Bookseller Inventory # G0132823101I4N00
Book Description Prentice Hall College Div, 1990. Paperback. Book Condition: Very Good. Small back cover dent. We have 1.5 million books to choose from -- Ship within 48 hours -- Satisfaction Guaranteed!. Bookseller Inventory # mon0000589680