Better Business, Student Value Edition (3rd Edition)

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9780133059090: Better Business, Student Value Edition (3rd Edition)

Directed primarily toward undergraduate business college/university majors, this text also provides practical content to current and aspiring industry professionals.

 

Better Business offers the business content aspiring professionals need, but in a better way. By presenting the material in a stimulating Q&A format, Better Business encourages readers to fully engage with the materials and understand rather than memorize key concepts.


 

0133098796 / 9780133098792 Better Business Plus MyBizLab with Pearson eText -- Access Card Package

Package consists of

0133059049 / 9780133059045 Better Business

0133059448 / 9780133059441 MyBizLab with Pearson eText -- Access Card -- for Better Business

 

"synopsis" may belong to another edition of this title.

About the Author:

Michael R. Solomon, Ph.D., is Professor of Marketing and Director of the Center for Consumer Research in the Haub School of Business at Saint Joseph s University, Philadelphia, USA.

"About this title" may belong to another edition of this title.

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