Public Relations Practices

ISBN 13: 9780133354058

Public Relations Practices

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9780133354058: Public Relations Practices
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Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.

Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

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9780133127645: Public Relations Practices (8th Edition)

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ISBN 10:  0133127648 ISBN 13:  9780133127645
Publisher: Pearson, 2013
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