Fashion: From Concept to Consumer

3.72 avg rating
( 18 ratings by GoodReads )
 
9780133708912: Fashion: From Concept to Consumer

For Introduction to the Fashion Industry, Introduction to the Fashion Business, Fashion Merchandising, Fashion Marketing, Fashion Manufacturing, Fashion Design, and Fashion Analysis courses. Fashion: From Concept to Consumer tells the entire story of how the fashion business works in sequential order from concept to consumer. It includes the processes involved with producing raw materials, apparel, and accessories, as well as the retail businesses that sell fashion merchandise to the public. Each chapter contains a career focus, chapter objectives, review questions, terminology, and projects to aid in reviewing the subject matter. It is a valuable tool for anyone who wants to know more about fashion and the fashion business.

"synopsis" may belong to another edition of this title.

From the Publisher:

Organized according to the design and marketing processes in the fashion industry, this textbook offers complete coverage on product processes and global influences on the evolution of the entire fashion industry. Lively reading material is enhanced with the author's unique anecdotes from her professional experience.

From the Back Cover:

Key Benefit: Organized according to the design and marketing processes in the fashion industry, this book offers complete coverage on product processes and global influences on the evolution of the entire fashion industry. Lively reading material is enhanced with the author's unique anecdotes from her professional experience. Key Topics: Explains the interrelationship of merchandising and marketing activities with design. Incorporates a global perspective of international fashion centers. Critical marketing issues mentioned throughout. Expands coverage of textiles.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Frings, Gini Stephens
Published by Prentice Hall College Div (1996)
ISBN 10: 0133708918 ISBN 13: 9780133708912
New Hardcover Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Prentice Hall College Div, 1996. Hardcover. Book Condition: New. book. Bookseller Inventory # 133708918

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 67.09
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

2.

Frings, Gini Stephens
ISBN 10: 0133708918 ISBN 13: 9780133708912
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801337089121.0

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 104.97
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds