Aspects of promotion, sales, graphics, printing, manufacturing, recording, and management for self-produced records are discussed, with practical suggestions and examples provided.
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Referred to as the musician's bible, this comprehensive manual covers every aspect of recording and shows step-by-step how to set up a small independent recording label for promoting and marketing from one to many titles.
Key Benefit: Referred to as the musician's bible, this comprehensive manual covers every aspect of recording and shows step-by-step how to set up a small independent recording label for promoting and marketing from one to many titles. Key Topics: Contains mini-case histories of independent record companies, showing how the techniques discussed can and are being used successfully in every genre of music. Explores analog, digital, and MIDI recording and editing technologies. Includes copies of all major forms—consignment, publishing, copyright. Provides a collection of worksheets for projecting all expenses (and income) involved in making and selling cassettes and CDs. Features an extensive bibliography and resource directory.
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