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Better Business Student Value Edition Plus MyBizLab with Pearson eText -- Access Card Package, 4/e, offers the business content students need, but in a better way. By presenting the material in a stimulating Q&A format, Better Business encourages students to come to class prepared to have better conversations and a truly engaging classroom experience. One of the most significant shifts in the business environment since the first edition of Better Business is the explosive growth of social media in all parts of business. The Fourth Edition of Better Business continues to feature social media strategies and technologies in over 85% of its chapters, as well as significant updates to the technology chapter.
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0134088883 / 9780134088884 Better Business, Student Value Edition Plus MyBizLab with Pearson eText -- Access Card Package, 4/e
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0133921859 / 9780133921854 Better Business, Student Value Edition , 4/e
0133935485 / 9780133935486 MyBizLab with Pearson eText -- Access Card -- for Better Business, 4/e
"synopsis" may belong to another edition of this title.
Michael R. Solomon, Ph.D., is Professor of Marketing and Director of the Center for Consumer Research in the Haub School of Business at Saint Joseph s University, Philadelphia, USA.
"About this title" may belong to another edition of this title.
Book Description Pearson, 2015. Loose Leaf. Condition: New. Never used!. Seller Inventory # P110134088883
Book Description Pearson, 2015. Condition: New. book. Seller Inventory # M0134088883