An engaging, cross-disciplinary guide to research methodology
Practical Research: Planning and Design is a do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide the reader from the selection of a problem to the preparation of a completed report.
The 12th Edition has been updated to include the latest technology-based strategies and online tools. Other key changes include a better balance between quantitative and qualitative methods and the addition of a new chapter on action research.
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An engaging, cross-disciplinary guide to research methodology
Practical Research: Planning and Design is a do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide the reader from the selection of a problem to the preparation of a completed report.
The 12th Edition features:
Jeanne Ellis Ormrod holds a B.A. degree in psychology from Brown University and M.S. and Ph.D. degrees in educational psychology from The Pennsylvania State University. For more than twenty years she was a faculty member at the University of Northern Colorado, where she taught courses in learning and cognition, educational psychology, measurement, and research methods; she is currently Professor Emerita of Psychological Sciences at UNC. Dr. Ormrod has published numerous research articles but is probably best known for this book and several other textbooks: Human Learning (7th ed., 2016); Educational Psychology: Developing Learners (9th ed., coauthored by Eric and Lynley Anderman, 2014); Essentials of Educational Psychology (5th ed., coauthored with Brett D. Jones, 2018); and Child Development and Education (6th ed., 2016, all editions coauthored with Teresa McDevitt).
Paul D. Leedy is late of the American University.
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