Exploring Corporate Strategy

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9780135256350: Exploring Corporate Strategy
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This book brings together the underlying concepts, analytical methods, processes of development and problems of corporate strategy, enabling readers to understand the role of corporate strategy within a variety of organizations and providing guidance in the formulation and implementation of strategy. Features include: an approach based on economic analysis and planning, and organizational decision-making within a social, political and cultural process; a strongly European/international perspective, with more than 60 company illustrations; an integrated treatment of the cultural context of strategy; coverage of the increasingly important issues of power and process of strategy, formulation and change; a case section comprising 17 studies. The text includes diagrams of key frameworks, chapter introductions, end-of-section work assignments, references and key readings. Features new to the fourth edition include: competences, core competences and links to the value chain; bases of stategy at corporate and business level; global aspects of strategic management; corporate parenting and control; strategic architecture; networks, allians and virtual organizations; the strategic importance of information; and mechanisms of strategic change.

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From the Back Cover:

The sixth edition of internationally acclaimed strategy volume retains the established strengths of previous editions while updating and revising material to address today's corporate climate. The book builds on the practice of strategic management and blends theory with practice with case studies for experiential learning that allow readers to apply concepts and theories and build their own. The book emphasizes the importance of a clear analysis of the strategic situation facing the organization and a rational assessment of future options as it draws on the growing research and literature on decision-making processes within a political and cultural context. The volume comprehensively addresses the strategic position, strategic capability, expectations and purposes, corporate-and business-level strategy, directions and methods of development, strategy into action, and managing strategic change plus it includes extensive case studies. For managers and potential managers.

Review:

"'New edition of a widely used and respected strategy textbook. Extensive teaching support.' " Dr Bruce Lloyd, Book Review Editor for LRP

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Other Popular Editions of the Same Title

9780273687399: Exploring Corporate Strategy: Text Only (7th Edition)

Featured Edition

ISBN 10:  0273687395 ISBN 13:  9780273687399
Publisher: Prentice Hall, 2005
Softcover

9780273651178: Exploring Corporate Strategy (6th Edition)

Prenti..., 2003
Softcover

9780273651123: Exploring Corporate Strategy (6th Edition)

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Softcover

9780130807397: Exploring Corporate Strategy: Text Only (5th Edition)

Prenti..., 1998
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9780130807403: Exploring Corporate Strategy: Text and Cases (5th Edition)

Prenti..., 1999
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