Menswear: Suiting The Customer

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9780135714232: Menswear: Suiting The Customer

Covering every aspect of the menswear industry, retail merchandising, and manufacturing, this book instructs the fashion professional in assisting the customer in the purchase of menswear, including information on the make, quality, and fit of mens apparel. The book places the reader in "real-world" situations in which he or she must be able to solve problems and advise the customer. The book is suitable for fashion students, garment industry professional retailers, fashion writers, and wardrobe consultants.

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Written in an easily understandable style, this book instructs the student and fashion professional in assisting customers of menswear. It includes information on the quality, make, and fit of men's apparel, filling a huge gap in the field of fashion technology.

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Published by Prentice Hall (1993)
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