Synopsis
This successful introduction to behavioral research methods–written by two leaders in the field–provides step-by-step guidance through the processes of planning an empirical study, analyzing and interpreting data, and reporting findings and conclusions. It encourages readers to be analytical and critical, not only in interpreting research findings, but also in investigating what is behind the claims and conclusions in news reports of scientific results. While the primary emphasis is on behavioral and social research, a strong effort is made to connect these disciplines with the empirical reasoning used in other fields in order to underscore the unity of science. The volume examines behavioral research and scientific method, creative ideas and working hypotheses, ethical considerations and guidelines, observation and measurement, design and implementation, describing data and making inferences, and statistical tests. For those i
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Beginning Behavioral Research : A Conceptual Primer
Published by
Pearson Education, Limited, 2007
ISBN 10: 0136128750
ISBN 13: 9780136128755
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Beginning Behavioral Research : A Conceptual Primer
Published by
Pearson Education, Limited, 2007
ISBN 10: 0136128750
ISBN 13: 9780136128755
Used
Hardcover
Seller: Better World Books: West, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. 6th Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 5244582-6
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Beginning Behavioral Research : A Conceptual Primer
Published by
Pearson Education, Limited, 2007
ISBN 10: 0136128750
ISBN 13: 9780136128755
Used
Hardcover
Seller: Better World Books: West, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. 6th Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 9211986-6
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Beginning Behavioral Research: A Conceptual Primer
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