Strategic Management: Concepts

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9780136316237: Strategic Management: Concepts
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A text for a course in strategic management and business policy, rich in realistic business cases and examples, discussions of strategic management of well-known companies, and experiential exercises. Learning features include key concepts, boxes on successful and unsuccessful applications of strategic management concepts, chapter summaries, discussion questions, and exercises. This fourth edition offers expanded treatment of value chain analysis, cross functional teams assessment of organizational structure, and recent developments in strategic control. Annotation c. by Book News, Inc., Portland, Or.

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From the Publisher:

This cutting-edge text integrates the most recent academic theory with current business practices in strategic management. Liberally illustrating concepts with examples from some of today's most progressive global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. The text is also avaliable in split editions -- Strategic Management: Concepts and Strategic Management: Cases. This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.

From the Back Cover:

Key Benefit: Interesting in both content and format, the book integrates the most recent academic theory with current business practices in strategic management. Key Topics: The book liberally illustrates concepts with examples from some of today's most progressive global organizations. Features unique boxes to demonstrate how a variety of domestic and international companies succeed or fail at implementing theories. Includes discussions on key industry topics, such as corporate governance, corporate restructuring, reconfiguring/reengineering, and horizontal structure. Market: For anyone interested in Strategic Management.

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