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Feig, Barry Winning Marketing Strategies ISBN 13: 9780136449072

Winning Marketing Strategies - Hardcover

Feig, Barry

 
9780136449072: Winning Marketing Strategies
Hardcover
ISBN 10: 0136449077 ISBN 13: 9780136449072
Publisher: Prentice Hall Direct, 1999
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This comprehensive guide helps you avoid wasteful trial-and-error decision-making and eliminate mistakes by giving you fast access to proven-successful marketing techniques that cover every aspect of the marketing cycle-from market research to product development to pricing to advertising to analyzing sales results and jump-starting fading product lines.

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  • PublisherPrentice Hall Direct
  • Publication date1999
  • ISBN 10 0136449077
  • ISBN 13 9780136449072
  • BindingHardcover
  • Number of pages382

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