Naked Marketing: The Bare Essentials

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9780138453220: Naked Marketing: The Bare Essentials
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Grede shows business managers and entrepreneurs who want to get market-smart quickly and painlessly how to strip away all the hype and hoopla and get down to the basics of "naked marketing." Dozens of examples explain winning strategies and a Glossary helps clarify marketing terms.

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About the Author:

Robert Grede is president of The Grede Company, a consulting firm based in Milwaukee that specializes in marketing and strategic planning.

Review:

"No jargon. No hype-speak. Simple and direct as a laser ... Naked Marketing should be on the absolutely essential reading list of any small business."

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Other Popular Editions of the Same Title

9780874620191: Naked Marketing: The Bare Essentials

Featured Edition

ISBN 10:  0874620198 ISBN 13:  9780874620191
Publisher: Marquette Univ Pr, 2006
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9780735201125: Naked Marketing: The Bare Essentials 1999 Version

Prenti..., 1999
Softcover

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