Items related to Gut Feelings: Short Cuts to Better Decision Making
Synopsis
Think less - and know more. A sportsman can catch a ball without calculating its speed or distance. A group of amateurs beat the experts at playing the stock market. A man falls for the right woman even though she's 'wrong' on paper. All these people succeeded by trusting their instincts - but how does it work? In "Gut Feelings" psychologist and behavioral expert Gerd Gigerenzer reveals the secrets of fast and effective decision-making. He explains that, in an uncertain world, sometimes we have to ignore too much information and rely on our brain's 'short cut', or heuristic. By explaining how intuition works and analyzing the techniques that people use to make good decisions - whether it's in personnel selection or heart surgery - Gigerenzer will show you why gut thinking can change your world.
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About the Author
Gerd Gigerenzer is Director of the Center for Adaptive Behavior and Cognition at the Max Planck Institute for Human Development in Berlin and former Professor of Psychology at the University of Chicago. He has published two academic books on heuristics, Simple Heuristics That Make Us Smart and Bounded Rationality: The Adaptive Toolbox and Reckoning with Risk.
From AudioFile
GUT FEELINGS is a fascinating analysis of how human beings make choices and judgments based on instincts. Author Gerd Gigerenzer explains where these gut feelings come from and talks about the role they play in our decisions about everything from business investments to choosing a mate. The text is peppered with plenty of anecdotes that keep it interesting and relevant. Dick Hill reads these examples with perfect inflection, and he reads the more scientific passages clearly and evenly, making complicated concepts easy to follow. This is a great narration because Hill remains unobtrusive, drawing the listenerÕs attention to the subject matter rather than his performance. With no apparent effort, he makes this book an entertaining and informative listen. K.F. © AudioFile 2008, Portland, Maine-- Copyright © AudioFile, Portland, Maine
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- PublisherPenguin Group(CA)
- Publication date2008
- ISBN 10 0141015918
- ISBN 13 9780141015910
- BindingPaperback
- LanguageEnglish
- Number of pages288
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