Even More Offensive Marketing - Softcover

Hugh Davidson

  • 2.88 out of 5 stars
    8 ratings by Goodreads
 
9780146003585: Even More Offensive Marketing
Softcover
ISBN 10: 0146003586 ISBN 13: 9780146003585
Publisher: Penguin

This specific ISBN edition is currently not available.

Synopsis

This is a guide to "offensive marketing". Offensive marketing is a set of attitudes and methods that enable a company to innovate continually, to plan what is best for themselves rather than following competitors, and to respond to competitive moves by counter attack and not by imitation.

"synopsis" may belong to another edition of this title.

Publisher
Penguin
Language
English
ISBN 10 
0146003586
ISBN 13 
9780146003585
Binding
Paperback
Rating
  • 2.88 out of 5 stars
    8 ratings by Goodreads

Other Popular Editions of the Same Title

9780140256918: Even More Offensive Marketing : An Exhilarating Action Guide to Winning in Business (Penguin Business)

Featured Edition

ISBN 10:  0140256911 ISBN 13:  9780140256918
Publisher: Gardners Books, 1997
Softcover