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Book Description Paperback. Condition: new. Paperback. An engaging and accessible introduction to the field, Understanding Media Industries helps students develop deeper and more critical knowledge of industries. This book provides students with a thorough discussion of how media industries work, why they work as they do, and the broader theoretical and practical implications of media industry structure and function. The authors' unique Industrialization of Culture Framework organizes the book and helpsstudents to consider media industries in different nations and historical periods. This timely text not only examines the influence of media industry organization and practices on society but offers students pursuing both scholarly and professional careers a comprehensive overview of how the industries work, why they work as they do, and what the broader theoretical and practical implications of the media industries are. Questions such as "why is media industry organization important?"; "how do we make sense of media industry changes?"; and "whatare the key issues facing media industries?" animate the analysis. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780190215323
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