Why do some companies thrive while others in the same industry languish? How can a struggling firm achieve higher annual earnings? What allows new corporations to become successful in highly competitive industries? In this book, now updated and expanded, Sharon Oster shows that combining a sound understanding of economic and managerial principles can make a striking difference in the quality of the strategic planning of an organization and provide guidelines for effective corporate strategies.
The second edition of Modern Competitive Analysis presents an even more up-to-date examination of management strategy, integrating a wide spectrum of ideas from a number of diverse fields. It includes more material on organizational behavior and global/international strategies, as well as a longer list of case studies. Unusually broad in scope, with many examples from large and small companies, service firms, manufacturers, foreign and American organizations, as well as non-profit corporations, the book emphasizes an economic approach to strategic planning, using some of the most recent theories to illuminate situations faced by businesses today. Covering new and important areas in economics not treated in other management and strategic planning books, and couched in clear terms that make these concepts especially accessible, odern Competitive Analysis is a fundamental resource to the managers of today and tomorrow.
"synopsis" may belong to another edition of this title.
|n 13 |c Understanding Rivalry: Game Theory
"About this title" may belong to another edition of this title.
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801950757931.0
Book Description Hardcover. Book Condition: BRAND NEW. BRAND NEW. Fast Shipping. Prompt Customer Service. Satisfaction guaranteed. Bookseller Inventory # 019507579XBNA
Book Description Oxford University Press, 1994. Hardcover. Book Condition: New. book. Bookseller Inventory # 019507579X
Book Description Oxford University Press, USA, 1994. Hardcover. Book Condition: New. 2. Bookseller Inventory # DADAX019507579X
Book Description Oxford University Press, 1994. Hardcover. Book Condition: New. Bookseller Inventory # P11019507579X
Book Description Oxford University Press Inc, 1994. Hardcover. Book Condition: Brand New. 2nd revised edition edition. 423 pages. 9.60x6.30x1.30 inches. In Stock. Bookseller Inventory # zk019507579X