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Global Business Environments and Strategies - Softcover

 
9780195764437: Global Business Environments and Strategies
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Global Business Environments and Strategies expounds international business principles within a context that is relevant to South Africa and the entire SADC region. The book is geared towards the practical (as opposed to the theoretical) development and refinement of business skills and acumen; to this end, 16 of the 17 chapters contain case studies.

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About the Author:
Johan Hough is at the University of Stellenbosch. Ernst Neuland is at UNISA.

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  • PublisherOxford University Press
  • Publication date2009
  • ISBN 10 0195764439
  • ISBN 13 9780195764437
  • BindingPaperback
  • Edition number3
  • Number of pages384

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Hough, Johan; Neuland, Ernst
Published by Oxford University Press (2009)
ISBN 10: 0195764439 ISBN 13: 9780195764437
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