The Oxford Handbook of Pricing Management (Oxford Handbooks)

4.5 avg rating
( 6 ratings by Goodreads )
 
9780199543175: The Oxford Handbook of Pricing Management (Oxford Handbooks)

The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different industries. It also covers the diverse range of methodologies that are needed to support pricing decisions across these different industries. It includes more than 30 chapters written by pricing leaders from industry, consulting, and academia. It explains how pricing is actually performed in a range of industries, from airlines and internet advertising to electric power and health care. The volume covers the fundamental principles of pricing, such as price theory in economics, models of consumer demand, game theory, and behavioural issues in pricing, as well as specific pricing tactics such as customized pricing, nonlinear pricing, dynamic pricing, sales promotions, markdown management, revenue management, and auction pricing. In addition, there are articles on the key issues involved in structuring and managing a pricing organization, setting a global pricing strategy, and pricing in business-to-business settings.

"synopsis" may belong to another edition of this title.

About the Author:


Özalp Özer has been a faculty member at Columbia University and Stanford University. His areas of specialization include demand and supply chain management, global production and distribution system design, contract and incentive design, capacity and inventory planning, and pricing management. His articles on these topics have appeared in leading academic journals such as Management Science and Operations Research. National Science Foundation and Fortune 500 companies have supported his research and teaching activities. He is an active consultant to industries such as high technology, automotive. He has developed and commercialized algorithms that optimize market timing, pricing, and inventory replenishment decisions. He has been invited to present his work at conferences and has given lectures at universities such as Harvard Business School and London Business School. He received his Ph.D. and M.S. degrees from Columbia University.

Robert Phillips is Director of the Center for Pricing and Revenue Management at Columbia University. Dr. Phillips has experience in pricing and revenue management in a wide variety of industries including airlines, hotels, rental cars, automotive, air freight, cruise lines, retail, and financial services. He is the former CEO of Talus Solutions and of Decision Focus Incorporated and the author of the widely used textbook, Pricing and Revenue Optimization.  He is also founder and Chief Science Officer at Nomis Solutions.  Dr. Phillips has served as a lecturer at Stanford University Business School and has published in many journals. He received his Ph.D. from Stanford University in Engineering Economic Systems.

Review:


"This wide ranging book provides many important lessons on effective pricing. It bristles with empirical information, reviewing practices in industries from advertising and airlines to wine and wireless services. It then lays out the analytics underlying effective pricing, examining methodologies such as game theory and behavioral decision, and strategies and techniques, such as auctions, markdowns, and promotions. This book is thoroughly grounded in real world considerations, looking at matters from how to manage an effective pricing organization to how to conduct a global pricing strategy. Learn from this book in all aspects but one. Its price should have been set ten times as high. But then you should still buy it." --Richard Zeckhauser, Frank P. Ramsey Professor of Political Economy, Kennedy School, Harvard University


"As an emerging and explosive field, pricing management research has been approached from multiple disciplines with many industry applications. The strength of this book is that it provides a comprehensive view of all such different disciplinary approaches, and in some cases, cross-disciplinary and integrative works, with an eye of a diverse set of industry application. It is a great reference for any researcher in this field." --Hau Lee, Thoma Professor of Operations, Information and Technology, Stanford Graduate School of Business


"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 175.00
US$ 61.14

Convert Currency

Shipping: US$ 11.81
From United Kingdom to U.S.A.

Destination, Rates & Speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

OZER, Ozalp and Robert Phillips (edit)
Published by Oxford University Press, Oxford (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Hardcover First Edition Quantity Available: 1
Seller:
David Bunnett Books
(London, United Kingdom)
Rating
[?]

Book Description Oxford University Press, Oxford, 2012. HARDCOVER. Book Condition: New. Dust Jacket Condition: New. 1st Edition. 2nd Impression. Thick, very heavy 8vo in black cloth, gilt lettering to spine, 952pp . . . . . [ CONDITION : NEW unread copy in NEW Dust Jacket ] . . . . . . . . . . . NOTE Due to size and/or weight shipping to destinations outside the UK will cost more than the price shown above. Orders made by card will be completed after you have approved the extra cost. . . . . . . . . . We always ship in strong card packing. Bookseller Inventory # TH78931

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 61.14
Convert Currency

Add to Basket

Shipping: US$ 11.81
From United Kingdom to U.S.A.
Destination, Rates & Speeds

2.

Ozalp Ozer; Robert Phillips
Published by Oxford Univ Pr (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Hardcover Quantity Available: 1
Seller:
AHA-BUCH GmbH
(Einbeck, Germany)
Rating
[?]

Book Description Oxford Univ Pr, 2012. Gebundene Ausgabe. Book Condition: Neu. Neu Neuware, Importqualität, auf Lager, Sofortversand - The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different industries. It also covers the diverse range of methodologies that are needed to support pricing decisions across these different industries. It includes more than 30 chapters written by pricing leaders from industry, consulting, and academia. It explains how pricing is actually performed in a range of industries, from airlines and internet advertising to electric power and health care. The volume covers the fundamental principles of pricing, such as price theory in economics, models of consumer demand, game theory, and behavioural issues in pricing, as well as specific pricing tactics such as customized pricing, nonlinear pricing, dynamic pricing, sales promotions, markdown management, revenue management, and auction pricing. In addition, there are articles on the key issues involved in structuring and managing a pricing organization, setting a global pricing strategy, and pricing in business-to-business settings. 952 pp. Englisch. Bookseller Inventory # INF1000236359

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 84.72
Convert Currency

Add to Basket

Shipping: US$ 34.67
From Germany to U.S.A.
Destination, Rates & Speeds

3.

Ozalp Ozer; Robert Phillips
Published by Oxford Univ Pr (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Hardcover Quantity Available: 1
Seller:
AHA-BUCH
(Einbeck, Germany)
Rating
[?]

Book Description Oxford Univ Pr, 2012. Gebundene Ausgabe. Book Condition: Neu. Neu Neuware, Importqualität, auf Lager, Sofortversand - The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different industries. It also covers the diverse range of methodologies that are needed to support pricing decisions across these different industries. It includes more than 30 chapters written by pricing leaders from industry, consulting, and academia. It explains how pricing is actually performed in a range of industries, from airlines and internet advertising to electric power and health care. The volume covers the fundamental principles of pricing, such as price theory in economics, models of consumer demand, game theory, and behavioural issues in pricing, as well as specific pricing tactics such as customized pricing, nonlinear pricing, dynamic pricing, sales promotions, markdown management, revenue management, and auction pricing. In addition, there are articles on the key issues involved in structuring and managing a pricing organization, setting a global pricing strategy, and pricing in business-to-business settings. 952 pp. Englisch. Bookseller Inventory # INF1000236359

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 84.72
Convert Currency

Add to Basket

Shipping: US$ 35.14
From Germany to U.S.A.
Destination, Rates & Speeds

4.

Ozalp Ozer; Robert Phillips
Published by Oxford University Press, United Kingdom (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Hardcover Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Oxford University Press, United Kingdom, 2012. Hardback. Book Condition: New. Language: English . Brand New Book. The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different industries. It also covers the diverse range of methodologies that are needed to support pricing decisions across these different industries. It includes more than 30 chapters written by pricing leaders from industry, consulting, and academia. It explains how pricing is actually performed in a range of industries, from airlines and internet advertising to electric power and health care. The volume covers the fundamental principles of pricing, such as price theory in economics, models of consumer demand, game theory, and behavioural issues in pricing, as well as specific pricing tactics such as customized pricing, nonlinear pricing, dynamic pricing, sales promotions, markdown management, revenue management, and auction pricing. In addition, there are articles on the key issues involved in structuring and managing a pricing organization, setting a global pricing strategy, and pricing in business-to-business settings. Bookseller Inventory # AOP9780199543175

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 137.59
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Ozalp Ozer; Robert Phillips
Published by Oxford University Press, United Kingdom (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Hardcover Quantity Available: 10
Seller:
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description Oxford University Press, United Kingdom, 2012. Hardback. Book Condition: New. Language: English . Brand New Book. The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different industries. It also covers the diverse range of methodologies that are needed to support pricing decisions across these different industries. It includes more than 30 chapters written by pricing leaders from industry, consulting, and academia. It explains how pricing is actually performed in a range of industries, from airlines and internet advertising to electric power and health care. The volume covers the fundamental principles of pricing, such as price theory in economics, models of consumer demand, game theory, and behavioural issues in pricing, as well as specific pricing tactics such as customized pricing, nonlinear pricing, dynamic pricing, sales promotions, markdown management, revenue management, and auction pricing. In addition, there are articles on the key issues involved in structuring and managing a pricing organization, setting a global pricing strategy, and pricing in business-to-business settings. Bookseller Inventory # AOP9780199543175

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 140.31
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

6.

Ozalp Ozer
Published by Oxford University Press
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Quantity Available: > 20
Seller:
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description Oxford University Press. Book Condition: New. Brand New. Bookseller Inventory # 0199543178

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 137.95
Convert Currency

Add to Basket

Shipping: US$ 3.50
Within U.S.A.
Destination, Rates & Speeds

7.

Ozalp Ozer, Robert Phillips
Published by OUP Oxford 2012-06-07 (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Quantity Available: 5
Seller:
Chiron Media
(Wallingford, United Kingdom)
Rating
[?]

Book Description OUP Oxford 2012-06-07, 2012. Book Condition: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. Bookseller Inventory # NU-OUP-00098801

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 144.49
Convert Currency

Add to Basket

Shipping: US$ 3.94
From United Kingdom to U.S.A.
Destination, Rates & Speeds

8.

and#214;zer, and#214;zalp
Published by OUP Oxford (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Quantity Available: > 20
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description OUP Oxford, 2012. HRD. Book Condition: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Bookseller Inventory # FU-9780199543175

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 137.60
Convert Currency

Add to Basket

Shipping: US$ 11.87
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Özalp Özer (editor), Robert Phillips (editor)
Published by OUP Oxford 2012-06-07, Oxford (2012)
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Hardcover Quantity Available: 10
Seller:
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description OUP Oxford 2012-06-07, Oxford, 2012. hardback. Book Condition: New. Bookseller Inventory # 9780199543175

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 146.37
Convert Currency

Add to Basket

Shipping: US$ 7.91
From United Kingdom to U.S.A.
Destination, Rates & Speeds

10.

Ozer, Ozalp
ISBN 10: 0199543178 ISBN 13: 9780199543175
New Quantity Available: > 20
Seller:
Paperbackshop-US
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2012. HRD. Book Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # VU-9780199543175

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 154.68
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book